
Quite possibly the smoothest-riding trail running shoe on the market, now in its fifth iteration - the Hoka One One Challenger ATR 5 furthers its reputation for versatility while still offering plush cushioning at an almost impossibly light weight. It looks fast and goes fast on road or trails.
Fast and light on the trail, its sculpted midsole geometry and early stage meta-rocker ensure a smooth ride on the road. While the distinctive multi-lugged all-terrain outsole leaves you in no doubt as to its trail heritage. Arranged closer together towards the heel for a smoother, more consistent ride, the rubber-tipped lugs have a wider spread in the forefoot to help with grip on the trail and in wet conditions. The Challenger ATR 5 also features midfoot overlays for improved supportive fit as well as a supportive heel counter for lateral and medial security.
They're like your brain's way of saying: you know what the world really needs? Nonsensical story lines that nobody questions and flying cars.
And even though we know they're absolutely bonkers and possess zero relevance whatsoever, we waste no time telling people all about them.
Sad fact: nobody wants to hear it. There is only one dream worth talking about, and that's Martin Luther King Jr's.
Anyhoo, last night we had a dream where we featured half off tickets to see the Red Hot Chili Peppers live at the Department of Home Affairs. They weren't even performing. They just worked there. Crazy, huh?