

We are an American watch and lifestyle company creatively rooted in authentic, vintage and classic design. With each of our signature watches, leather accessories and other products, we strive to create high-quality designs that preserve the best of the past while updating it for today. When the clean lines of the mid-century meet today's modern looks, the result is key items that represent the best of what we stand for: bags that pair portability with streamlined design, traditional watches created in fresh hues and materials, and timeless accessories that are up for the job of accompanying you wherever you travel.
...what provides the inspiration for these write ups, today's your lucky day. You're about to find out.
99% of the time it's the products. Unsurprising. But also so very corporate and predictable. And we hate that. So once in a while we like to draw our creativity from elsewhere, such as:
If E is the most common letter in the English alphabet, why is it so particular? Surely it should've been shaped like an I, just a single straight line? It seems excessive to have to draw the extra three horizontal lines, when really it could've been avoided.
If you know the answer, as in really truly know, please write to us at EisshapedlikeEbecause@onedayonly.co.za
Otherwise enjoy thinking about that too for the next three or so years.